Blog

Every business has to use advertising to remain relevant and familiar to their potential customer base. Even globally recognized brands continuously run huge marketing campaigns even when they have made no changes to their products or updated any of their services. This is necessary because it is easy to be overshadowed by the competition or forgotten about by even loyal customers. Along with traditional print and media advertisements many businesses also use Promotional items as well. This type of advertising is used in nearly every industry and by companies of all sizes. Free items are loved by everyone and they are a guaranteed method of getting noticed and being remembered.

The Many Ways To Use ID Lanyards

If you were to look at the history of the use of lanyards you will find that they were used by soldiers and sailors in many different ways. Today however, the lanyard is not restricted to military and maritime use! Business organizations have adopted this versatile product in different ways as an important component in their brand promotion strategy. Here are the different ways in which you can use lanyards – for professional and personal applications.

How to Leverage a Good Loyalty Program to Grow Your Business

Every smart business owner will agree that their customers are their best asset, but they often don’t realize just how important it is to keep their customers happy. Did you know that you will spend 6 – 7 times more to find new customers, compared to engaging current customers to purchase from you again? Repeat customers tend to spend more on their purchases, especially since they have already established a good relationship with your company.

Brand management is an ongoing task for every company, and you need to make sure that you are leveraging promotional products in the right way to share your brand with a variety of people. If you use the right types of products, you can create a lasting impact with your customers and employees. These products can help you build relationships with potential customers, and also strengthen relationships with people who have already purchased from your company.

Walking onto the green or into the clubhouse at a golf course will show the same golf promotional products everywhere you go: men and women wearing branded polo shirts, clean-pressed shorts, expensive shoes, and carrying various matching accessories for their golf game. People spend a lot of money on golf equipment and clothing, and their bags hold everything from golf tees to towels to balls and clubs.

Springtime means that the kids are getting ready to join their outdoor sporting teams for the year, and there are many ways that parents can be involved in these sporting events. If you are planning to spend time on the playing field watching your kids or coaching the team, then you might consider certain custom sports items that can be used as fundraising tools or even just a way to show the team spirit.

Hopefully your desk isn’t this bad

Do you need a boost to your productivity? Organizing your desk could be perfect. Many experts agree that a cluttered desk reflects how your brain feels at the moment. So, here are six tips to re-organize your desk and become more focused in your life.

Short of toting a megaphone and blasting about a product or service, how do the big guys get so much booth traffic at events. We have all been at an expo or event and seen that one trade show display that attracts a crowd. Part of this reason can sometimes be an outstanding new product that blows peoples socks off (not literally of course). Or possibly they could just be using some tried and tested knowledge to drag people in! Below are 4 secrets that they will never let you down.

Social media is undoubtedly a powerful marketing tool but it is sometimes challenging for brands to compete in an overcrowded marketplace. Knowing how to get ahead of the competition can be difficult but effectively building promotional products into a strategic marketing campaign can deliver results.

A promotional event is an incredibly effective way of securing sales and growing a business. It is common to hand out promotional products at events and trade shows, however, to ensure you reach the right audience you need to adopt a strategic approach.