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3 Affordable Marketing Gifts To Promote Your Business

Tuesday, October 2, 2018 7:31:13 PM America/Toronto

3 Affordable Marketing Gifts To Promote Your Business

Producing a typical 30-second ad for a local channel can set you back a lot. If you want them to reach a wider audience, the costs could easily run up a couple hundred thousand dollars. Same for print ads as well! What’s even worse is that if you commit to this, you’ll have to make them regularly to gain visibility. Why choose expensive advertising campaigns if you can get your message with effective and affordable promotional items? We list a few products that are affordable and effective:

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Posted By Chris Trembath

How Personalized Lanyards Are Great For Marketing and Why

Tuesday, October 2, 2018 7:23:23 PM America/Toronto

How Personalized Lanyards Are Great For Marketing and Why

Building a brand doesn’t always have to be a costly affair. While newspaper and television ads can work, they are often ridiculously expensive and not always successful. As a small or medium business trying to promote your brand, it makes more sense to look for affordable and effective ideas. We suggest personalized lanyards. The simple and humble office lanyard is a great way to advertise a business or brand. Here’s how:

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Posted By Chris Trembath

What Is Word of Mouth Marketing? 3 Reasons You Need It

Tuesday, October 2, 2018 6:38:17 PM America/Toronto

What Is Word of Mouth Marketing? 3 Reasons You Need It

Have you ever considered the impact of word of mouth marketing on your business?

It's important, even in a day when online business is dominated by the likes of SEO and sales funnels.

It may be time to see what you can do about making sure that things spread around.

If you're wondering "what is word of mouth?" then you're in the right place. Read on as we cover the basics behind a technique which may end up being the keystone for your local business.

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Posted By Chris Trembath

3 Gifts Giving Etiquette You Should Always Follow

Wednesday, September 19, 2018 7:38:02 PM America/Toronto

3 Gifts Giving Etiquette You Should Always Follow

You don’t have to wait until Christmas to tell clients and employees that you value them. Gifts can be given at any time of the year, especially when they’re least expecting it. But gift-giving isn’t as easy as it seems – it is a subtle art where the receiver should be as happy to receive it as you are sharing. Here are a few things that you should remember before giving gifts:

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Posted By Chris Trembath

In The Corporate World, Why Should You Give Gifts

Wednesday, September 19, 2018 7:31:39 PM America/Toronto

In The Corporate World, Why Should You Give Gifts

It hurts people the most when they do not feel valued. You could be a famous movie star, the president of a large company, a stay at home mother, or an ordinary consumer making a purchase – the need to be recognized and receive validation is common for everyone. Here are a few reasons you should give gifts:

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Posted By Chris Trembath

The 10 Best Promotional Items, Ranked By Popularity

Wednesday, September 19, 2018 9:00:00 AM America/Toronto

The 10 Best Promotional Items, Ranked By Popularity

It's tough to argue with the success of promotional products. Whether you want to make the most out of a conference or send someone a token of appreciation, branded products are a solid investment.

Based on our extensive experience as Canada's leading supplier of promotional items, we've put together a list of our ten most popular products.

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Posted By Chris Trembath

Marketing and the Principle of Reciprocity: How And Why It Works

Wednesday, September 5, 2018 9:00:00 AM America/Toronto

Marketing and the Principle of Reciprocity: How And Why It Works

You're shopping at your favorite supermarket and an employee offers you a sample of a chocolate bar. You try the bar and love it so much you decide to get one. Did you see what happened there?

They gave you something for free but, we know that wasn't the whole story. They gave you the free sample expecting you to want to buy the chocolate bar. Every time a store does this, they're using the law of reciprocity.

You can apply this to any business. It might come as a surprise. But, using it in marketing with promotional products can take your business all the way to the top. Want to learn more?

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Posted By Chris Trembath

4 Reasons You Should Create a Sports Team Sponsorship with a Local High School

Wednesday, August 22, 2018 9:00:00 AM America/Toronto

4 Reasons You Should Create a Sports Team Sponsorship with a Local High School

Are you looking for a unique way to advertise your business?

A sports team sponsorship with a local high school can be an effective way for you to spread the word about your company. That's because a local high school is well-known in your community and can help you develop a stronger reputation.

Read on to learn 4 ways that sponsoring a local high school sports team can help you market your company.

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Posted By Chris Trembath

Creating A Brand Story For Your Company

Wednesday, August 8, 2018 9:00:00 AM America/Toronto

Creating A Brand Story For Your Company

Here’s a little story about what brand story telling is all about. The short and succinct version is in essence just as Jeff Charles put it in his Huffington Post blog: 4 Fantastic Examples of Brand Storytelling; “Brand storytelling is the most effective way to connect with your audience. It involves the many types of stories you tell your audience. It’s what helps you appeal to the emotions of your customers and prospects”. A brand story is given the breath of life not only through the narrative cleverly weaved together in house but just as impressively and certainly as significantly through:

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Posted By Chris Trembath

Top 3 Gift Bag Ideas for Your Next Promotional Event

Wednesday, July 25, 2018 9:00:00 AM America/Toronto

Top 3 Gift Bag Ideas for Your Next Promotional Event

If you’re looking for gift bag ideas to promote your business, then you’re in the right place. Here are a few suggestions to help fuel you with inspiration!

As many as eight out of ten consumers own between one and ten promotional products! So, it goes without saying that we all love a freebie.

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Posted By Chris Trembath

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