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The Power Of Eco-Friendly Promotional Products To Increase Sales
May 16, 2014
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The Power Of Eco-Friendly Promotional Products To Increase Sales

In a world where the environment is a hot topic, aligning your brand with eco-friendly and green principles could reap rewards. However, this doesn’t have to be a costly or complicated move as it can be as simple as adopting a marketing strategy with green credentials.

How Using Branding Will Set Your Event Apart From The Rest
May 12, 2014
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How Using Branding Will Set Your Event Apart From The Rest

Many of your potential clients / customers will visit a vast number of events so to ensure you fulfil your business goals you’ll need to utilize every tool available to stay ahead of the competition.

Including promotional products in your event plan can be a strategic way of increasing the impact of your event both on the day and in the weeks and months afterwards. As with any marketing activity remember to keep it simple and ensure you identify your goals before you draw up an event plan. It may seem obvious but matching your goals to the promotional products you choose will affect your success.

Increase Effectiveness of Promotional Products
May 9, 2014
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Increase Effectiveness of Promotional Products

Giving a potential client a promotional product can be an incredibly useful tool when growing a business, but effective branding has the ability to take you one step further ahead of the competition. There is a perception that it’s a costly exercise but it doesn’t have to be and can deliver unbeatable results. To ensure success, a creative and integrated approach is essential.

Improve Company Reputation With Promo Items
May 5, 2014
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Improve Company Reputation With Promo Items

Reputation can make or break a brand. A positive reputation has the ability to open doors and increase sales, so finding effective tools to help you achieve this is vital for business growth. Brands often use complex marketing campaigns to try to boost reputation, but promotional products have incredible scope in this space and can be very cost-effective so should not be overlooked.

5 Reasons Promotional Products Help Growth
May 2, 2014
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5 Reasons Promotional Products Help Growth

It is easy to focus all your attention on digital marketing and forget the importance of the physical space. Promotional products are undoubtedly one of the most effective marketing tools. If you only have enough budget to invest in digital or physical marketing, promotional products are likely to achieve a higher ROI.

A Simple Guide For Using Corporate Gifts To Ensure Business Growth
April 29, 2014
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A Simple Guide For Using Corporate Gifts To Ensure Business Growth

Winning business and securing loyalty is undoubtedly challenging. Competing on price is not a sustainable strategy and there are far more cost-effective ways of standing out in a crowded marketplace. For example, giving a corporate gift can succeed where other marketing tools may fail.